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North Coast News

Reality check: HP

Reality check: HP

Modular hobbyists love to invent fantasy modules.  We'll sit down and sketch out just exactly the modules we wish we had in our racks, and then either post the mock-up images to Muffwiggler and leave it at that, or take it a little more seriously and try to actually build and sell our dream modules.  All good clean fun. But once you have in fact built a few modules in real life, you quickly find yourself looking at fantasy module designs and thinking, "Oh,  they haven't built that and they can't really build it, let alone play it once built"...

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Post-launch thoughts

The shop has been open a few days.  Response hasn't been all that I hoped it would be.  There was a burst of traffic on the first day, especially when I posted an announcement on Muffwiggler, but not the level of third-party referrals, social sharing, and in particular sales that I was hoping for.  It's early days, though, and predictable and somewhat deliberate that this first product is not my most popular one.  To some extent only people who have Mutable Clouds modules, or who are doing "generative" melodic patches, need this many smooth independent sine waves, and how many...

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Launching the Web shop

This is it!  After many delays I'm happy to finally cut the virtual ribbon and open this Web shop.

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